Curriculum Vitae

Personal Information:

• Name: ZHOU Rui

• Nationality: P.R.China

• Sex: Male

• Date of Birth:Aug.11, 1981

• Affiliation: Xihua University

• Title / Position:  Professor

  Contact Information

• Address: Dept. of Industrial Design, College of Art and Design, Xihua University, Chengdu 610039

• E-mail: raychou@126.com

• Mobile Phone: +86. 13730895599

• Personal web page:www.lanculture.com

  Education & Academic Career& Work Experiences:

▪ Nanjing University of Science & Technology

Master of Art in Industrial Art Design, degree expected Jul. 2006. Thesis focuses on research in usability-based cellular phone interactive interface design, Sep. 2004 – Jul. 2006

▪ Lanzhou University of Technology

Bachelor of Engineering in Industrial Design, Sep. 2000 – Jul. 2004

Research Interests

▪ Interaction Design

▪ Industrial Design

▪ User experience research

▪ Cultural Creative Design

Honors/Awards

▪ Sichuan Tourism Young Expert, Awarded by Sichuan Provincial Tourism Administration, 2014—.

Membership/Fellowship of professional societies

▪ Vice President of Southwest Branch of The User Experience Professionals' Association (UXPA China), 2012—2018.

▪ Vice President of Southwest Branch of User Experience Alliance China (UXACN), 2015—.

Membership/Fellowship of professional societies

▪ Deputy Chiefof Research Center of Industrial Design, Sichuan Provincial Department of Education, 2013—.

Publications:

▪ International Journal Publications：

1. Zhou R., Yuan Y., Analysis of Design Development Strategy on Chinese Liquor Culture Creative Products Based on Agricultural Tourism, Turkish Journal of Engineering and Environmental Sciences, Vol 41, No 2, 2017, indexed by EI(JA)

2. Zhou R., Zhou M., From Paper Media to Palm-Reading: Analysis on Interaction Design of News APP under Background of Internet Plus, International Journal of Simulation Systems, Science & Technology, Vol 17, No 43, 2016, indexed by EI(JA)

3. Zhou R., Wang M., Visual experience study on brand image of medical journal based on eye-tracking technology testing, Basic & Clinical Pharmacology & Toxicology,Vol.118, 2016, indexed by SCI

4. Zhou R., Lei J.F., Fei L.F., Personal knowledge management and collaboration of designers during the development period, World Transactions on Engineering and Technology Education, Vol.13, No.4, 2015, indexed by EI(JA)

5. Lu H., Zhou R., Guidance to energy saving & emission reduction consumption: Green product design method research on MAP matrix, Energy Education Science and Technology Part A, Vol.32, No.4, 2014, indexed by EI(JA)

6. Hu M.Z., Zhou R., Study on the Exhibition Design of Gastronomy Theme Based on the Local Culture of Sichuan Province, Education Management and Sports Education, Vol.39, No.4, 2015, indexed by CPCI-SSH

7. Zhou R., Fei L.F., Research on Student Studio Assisted Education for Discipline Construction of Undergraduate Industrial Design in Local Colleges and Universities, World Academy of Science, Engineering and Technology, Vol.4, No.17, 2012, indexed by EI(JA)

▪ International Conferences Publications：

1. Zhou R., Museum Creative Exhibition Design of Chang Dai-chien (Tchang Ta Ts’ien) Based on Cultural Experience of Artistic Conception: Illustrated by the Example of Chang Dai-chien Memorial Hall in Neijiang, Proceedings of 2015 2nd International Conference on Creative Education (ICCE 2015), 2015, indexed by CPCI-SSH